On this page you can find more information about us, the team behind Joe’s Heroes. We started our business in September 2019, and it has been changing the environment ever since, one straw at a time…
The reason why we started Joe’s Heroes is because the initiator behind our company, Joe Pereboom, has travelled the world, and because of this he has seen the pretty side of our planet, but also a devastating development, and that is how polluted our world is becoming. It made him think about how we treat our precious surroundings, and how we can turn things around for the better. During his travels he also got a chance to reflect on how he could play a part in the change our planet so desperately needs, and this is how he came up with a plan to start Joe’s Heroes, because every being in distress needs a true hero, and so does our beloved planet.
As you might know most of our planet exists out of water, but we are turning our oceans into huge puddles of plastic soup, and this needs to stop. Many of the plastic items one can find in these heaps of waste are straws, and if we would start with reducing the use of these, than we would be off to a great start when it comes down to reducing our plastic waste.
Joe came up with straws that are made out of 100% all-natural materials, such as bamboo, sugar cane, and wheat. These straws are eco-friendly, biodegradable, and even compostable. And do not worry, the straws Joe’s Heroes offers do not get soggy when they are in a drink for long. A party with the straws of Joe’s Heroes is always a blast, because while you party, you help to recover the planet. How cool is that?!
During the largest hospitality fair of the Netherlands, Horecava in Amsterdam, Joe’s Heroes got positive reviews across the board, which was one of our proudest moments to date, and we are sure that there will be many more milestones to come.
By using the straws of Joe’s Heroes you do not only help the environment, but you are donating to charity as well, because 1% of the annual revenue of our sales goes to a charity we choose at the end of each year.
Join the change, join Joe’s Heroes!
“Maastricht resident presents sustainable straw during Horecava”– 1Limburg
“The straws of Joe’s Heroes are 100% biodegradable compared to their plastic equivalents” – RTV Maastricht